1944
In mid-1944, Dolors Llorens Sirvent, known as Lola, and Daniel Sirvent, a young entrepreneurial couple from Xixona (Alicante), open their ice cream business in Vic. They start with a stall in Plaça Santa Clara and soon add a second mobile stall and a shop on the Passeig.
1963
Over time, the business grows through the sale of ice cream and nougat made in Xixona. In 1963 they open their iconic shop in Vic’s Plaça Major and, two years later, their workshop on Carrer Nou. Their children Daniel (1948) and Laura (1960) ensure the continuity of the family business.
Today
In recent years, Xixovic has modernised and become a leading business: the Sirvent family’s ice lollies, chocolate-coated ice creams, ice cream bars and slush drinks are a classic part of summer in Vic. So are the “Xixo” Christmas nougats, many of which are still made in Xixona. Today, Eulàlia Sirvent, Daniel Sirvent’s daughter and the founders’ granddaughter, and her husband, Jason, run the business.
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